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The Long BlockNo. 48 · 11 Oct

The case for slower streets

Three city reports landed this week with the same finding: when a street slows down, the shops on it do better.

"He lost a parking space and gained a bench."

01
Rui's bench
02
The 14% figure
03
Who paid
Read on the web
01Inside a kit

Five things, set once.

Every field starts from your logo, your website or a starter kit, so you correct rather than fill in.

ContrastChecked

Colors

Palette
Six email colors, from background to accent. Contrast is checked automatically, so text stays readable.
  • Classic
  • Editorial
  • Modern
  • + 5 more
Your own fontsLater

Type

Fonts
Eight type pairings made for email. Where an inbox ignores web fonts, a matching safe font stands in.
Your logoNo. 48
12 Anjos Street, LisbonUnsubscribe

Logo and footer

Header
Your logo and name head every issue. The footer carries your address and links, set once.
Short paragraphsWarm, plain wordsSigns off "Until Sunday"

Voice

Pro
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SharpSoftRound

Corners and sections

Shape
Square to round corners on buttons, images and boxes. Colored sections sit as full-width bands or as cards.
On Team and Agency

Run several publications, each with its own kit.

Each kit keeps its own colors, type, voice and web address. Pick the kit when you start an issue.

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02Getting started

Your kit, ready in seconds.

Start from what you already have, or from one of four starter kits. You review every choice before it's saved.

thelongblock.comRead
Logo foundheader · svg
Palette drawn1 adjusted
Type matchedEditorial

From your website

Website
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logo.pngUploaded
Accent from your logo

From your logo

Logo
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No. 47 · Bike lanesPasted
Colors and type
Layout and sections

From a past issue

Later
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Set your brand once, then just write.

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